The year was 1996, and the cola wars were raging. Pepsi needed something huge to compete with Coke so they rolled out their biggest campaign ever: “Pepsi Stuff” It featured a soon-to-be infamous commercial that claimed for 7,000,000 Pepsi points you could win a Harrier Jet (one of the most advanced military jets of the time). Pepsi execs assumed the astronomical “price” of the military plane was set high enough to indicate it was a joke, but ambitious & cunning college student John Leonard saw it as a challenge. Enlisting the help (and funding) of mountaineering buddy Todd Hoffman, the 21-year old hashed out a plan to score the grandest prize of all. What ensues is an outrageous goose chase for the infamous Harrier Jet and a legal battle with Pepsi that changed advertising forever.
About Netflix: Netflix is the world's leading streaming entertainment service with 223 million paid memberships in over 190 countries enjoying TV series, documentaries, feature films and mobile games across a wide variety of genres and languages. Members can play, pause and resume to watch as much as they want, anytime, anywhere, and can change their plans at any time.
When a 20-year-old attempts to win a fighter jet in a Pepsi sweepstakes, he sets the stage for a David versus Goliath court battle for the history books.
