Jaime Reyes' Blue Beetle being a fairly recent creation is a double-edged sword for the movie. On the one hand, the character is part of a new generation of DC heroes, with constant appearances in animations that have helped usher in a fresh era of stories. On the other hand, due to being a fairly recent creation and most of Jaime's adventures in other media beyond the comics taking place in the animated realm, the hero is less of a household name, which could impact the movie's performance heavily.
Another factor that needs to be considered is how Jaime Reyes' Blue Beetle compares to other superheroes in the cinematic space. Blue Beetle could very well evolve into a money-making machine for DC due to the character possessing some similarities to Spider-Man, which could help get a new audience invested in the franchise. However, the film's trailers have heavily focused on Jaime's family, an aspect that the cast and crew have said to be crucial to the film. Recently, the family-oriented Shazam! Fury of the Gods bombed at the box office, which could happen to Blue Beetle.
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